Fri 7 Jul 2006

This must be the world’s ugliest engine. Instead of showing the all-alloy architecture of the engine, it chose to hide completely underneath a flat and black plastic cover. So, what is this car? The answer is the new Jaguar XKR.
3 Responses to “Ugliest engine in the world”
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July 16th, 2006 at 6:13 am
Its just sad how no manufacturer wants to leave the engine bare today, not even alfa. Jaguar’s sister aston-martin did a wonderful job with the design of their engine cover, I don’t understand why Jaguar had to go this route.
July 30th, 2006 at 4:30 pm
Unbelievable bland, yuck!
August 30th, 2006 at 8:43 am
Bland is right. The engine cover is the perfect opportunity to communicate the concept of “POWER” to the consumer. This one looks like it was ripped off of a Kia. I can see 8 little squares on the sides, representing 8 cylinders, I supppose. However the rest of the cover is so bland, it looks like the squares are trying to fake us into thinking this thing has power.
Next time, the Jag designers should really think of molding some pipes and big chunky elements to represent the cylinders.
It is too bad that makers don’t lay bare the engines now-a-days, not even on many cheap models. However, I understand it. The average consumer now thinks that engine covers ARE the engines. Too bad no one knows anything about engineering, but can get a driver’s permit…